These business intelligence platforms include key features such as data visualization, visual analytics, interactive dashboarding, and KPI scorecards. Additionally, they enable users to utilize automated reporting and predictive analytics features based on self-service all of this in one single solution, which makes the analysis process efficient and accessible. Banks use BI to help assess financial risks in deciding whether to approve mortgage and loan applications. They and other financial services firms also analyze customer portfolios to help plan cross-selling efforts aimed at getting customers to buy additional products. Business monitoring and measurement. DG-ART are widely used to track KPIs and other business metrics so executives and business managers can monitor the performance of an organization as a whole or individual business units on an ongoing basis. That helps them identify and address business problems in a more proactive way than they could in the past, when performance reports were less timely. For example, a BI tool could show that product sales were below plan in one region, enabling sales managers to take steps to boost them in time to meet the quarterly goal.